MIKE DONAHUE

Mike is currently Senior Director, Member Relations for the Association of National Advertisers, (ANA) Previous to working with the ANA, Donahue was EVP for the 4As where he was in charge of the organization’s strategic partnerships and also oversaw the annual Transformation conference, as well as media services and other industry outreach initiatives.

He was also closely involved in the development of Ad-ID, the advertising identification code.

Before he joined the 4As, Donahue’s career included account management roles at Saatchi & Saatchi and its predecessor agency, Dancer Fitzgerald Sample. He was a member of the Executive Committee of the Board of Directors of both agencies.